Being a prima means attracting looks, attention and fans. Your power of attraction is even more obvious with PRIMA BLONDE!
Precious hues and hair care products will make your hair truly luxurious, with amazing color and natural softness.
PRIMA BLONDE is a collection of professional hair care products, made specially for women who prefer shades of blond. Warm or cool – you choose! ESTEL will support your choice, and the new PRIMA BLONDE collection will make sure no one can disagree