ESTEL OPEN CRIMEA

ESTEL OPEN has been held in the Crimea. It was the place where everyone inspired and got inspired, competed and won, was experiencing and giving the brightest emotions. And most importantly, everyone was creating – colorfully, devotedly, with smiles on our faces, just like only hairdressers can!

During ESTEL OPEN, the biggest beauty salon has traditionally opened its doors. OPEN SALON ESTEL already received customers in St. Petersburg and Kazan, and now was set in Sevastopol, on the shore of the Black Sea. Hairdressers from different regions of Russia divided into teams, gave haircuts, styled, colored hair and brought joy to dozens of visitors. After the salon closed, the participants were in for a pleasant surprise — an award ceremony, celebrating the most active stylists who managed to create the greatest amount of unforgettable looks and see happy smiles! The winners were Angela Sasieva, Lyudmila Kravchenko, Lina Adigamova, Elena Kostina, and Anna Lemeshko.

ESTEL OPEN has been created to bring together hair stylists and motivate them for new challenges. The participants had a very rich program, including development of their own concepts of beauty salons, participation in workshops, and on-stage performances. One of the main creative tasks was designing of an original trendy collection. Amazing looks that reflected the most creative ideas of hair stylists seamlessly fit into the beautiful Crimean locations. The modern style perfectly complemented the sea, the mountains, and the historical legacy of the region. The photo shoot locations for the collection included the Inkerman limestone quarry, the City of Rocks, Cape Aya, the Skelskaya Cave, as well as Chembalo and Kalamita fortresses. Having enjoyed the beauty of the Crimean peninsula, the hair stylists held a gala show of the collection for general public, and it has become an outstanding culmination of ESTEL OPEN.

To come together, in spite of the distance. To exchange experience and share emotions. To spend some days of the autumn season in one of the most splendid places on earth in a big and friendly company. It was useful. It was important. It was beautiful.

Thanks to all participants of ESTEL OPEN and see you soon!